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After months of planning and research, the Steering Committee for No DUI Larimer has launched their formal marketing campaign with the help of My Big Day Marketing & Events. The campaign titled, "Make the Call" urges community members of all demographics to make the call to do the right thing, in whatever scenario they find themselves in. Make the call to 9-1-1 if you see someone swerving on the road. Make the call for a ride share if you or a loved one has had too much to drink. Make the call to wait longer before you drive after consuming something that will alter your decision making.  Every day, almost 30 people in the United States die in drunk-driving crashes, that’s one person every 50 minutes. In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change.  According to a 2020 survey put out by MADD, 1 out of 8 adults admitted to having driven after they had used cannabis. The organization said that 76% of those surveyed believe more people will begin driving while high as marijuana continues to be legalized for recreational use by states. Based on recent reported data from Colorado liquor stores, sales are spiking at up to a 75% increase on average across the state. Some liquor stores are reporting up to a 300% increase in sales when comparing 2019 to 2020. Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening. Thank you for doing your part.  Please join us in sharing these important messages on social media. Instagram: https://www.instagram.com/noduilarimer/ Facebook: https://www.facebook.com/NoDUILarimer/ Want to receive information on No DUI Larimer? Please email Vanessa Lewis, Resource Development Director at vlewis@poweredbypartners.org  Contact My Big Day Marketing & Events Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken   **** For Immediate Release****
Press Release Contact: Christine Forster April 29, 2020 970-613-1455 Larimer County Launches NO DUI LARIMER Project NORTHERN COLORADO – April 29, 2020 Larimer County is one of only three communities in Colorado who has been awarded funds from The Colorado Office of Behavioral Health Persistent Drunk Driving and Law Enforcement Assistance Fund grants. The goal is to prevent driving under the influence of alcohol or other substances by increasing community responsibility for safe and responsible driving. Partners Mentoring Youth, who absorbed this, among other work, from the former non-profit, Team Wellness & Prevention, is the lead agency on this five year project which is now in its third year. Partners has engaged a steering committee, and named the project NO DUI LARIMER. According to Heather Vesgaard, Executive Director of Partners, “This project aligns with our organizations commitment to promoting positive decisions and a safe and well community. Effective work in this arena will benefit youth and adults alike. We are excited to be working with such a broad group of community members to guide and direct this county-wide project. No DUI Larimer’s steering committee has representatives serving from a broad base of interested parties including; The Larimer County Sheriff’s Office, City of Loveland PD, UCHealth, City of Fort Collins PD, Colorado State Patrol, My Big Day Marketing & Events, Bullfrog Liquors, Mulberry Max Liquors, Health District of Northern Larimer County, Omni Institute, Peer Assistance Services, Partners Mentoring Youth, CSU Police Department, CSU College of Health & Human Sciences, Data Action Change, Responsible Association of Retailers, Smokey’s 420, and Larimer County Dept. of Health & Environment. Areas of focus for this group include:
In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change. Project contact: Heather Vesgaard heatherv@partnersmentoringyouth.org Media contact: Vanessa Lewis vanessal@partnersmentoringyouth.org -XXX- |
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My Big Day Company LLC 2020 www.MyBigDayCompany.com
970-613-1455 or 303-886-3068 EMAIL US
We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
970-613-1455 or 303-886-3068 EMAIL US
We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
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