Nonprofit fundraisers are a great way to bring people together for a common cause, and when successful, they can make an impact on the lives of those in need. That was certainly the case at Dementia Together’s Joy on the Journey fundraising event that My Big Day Marketing & Events had the pleasure of planning last week. The numbers from this event are proof of its success:
Throughout the evening, guests heard from Dementia Together’s Executive Director and other supporters. They heard stories that were both heart-warming and inspiring, and it was clear that the work being done by this amazing organization is truly making a difference in people’s lives. My Big Day Marketing & Events was honored to be a planning partner for such an important and spectacular event! From concept to execution, this event took over 300 planning hours to pull off. Community is an important pillar in all of the work that My Big Day does, and this event was a perfect example of how community and coming together for a common cause can be inspiring and produce good for many! As a collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us ![]() This year’s Easter Keg Hunt clues had all of our teams working hard for their booze! This year’s annual day-before-Easter event marked the 15th Annual Easter Keg Hunt, crafted, created, and run by My Big Day Marketing & Events. 15 colorful teams took to the streets of downtown Fort Collins for this fun scavenger hunt event full of clue-solving, team shenanigans, and a quest for the golden keg trophy! Stops on this year’s hunt included: Stuft Burger Bar Pour Brothers Copper Muse Distillery Peacock’s Perch Thingamjigits Locust Cider Old Town Churn Brand Spankin’ Used Avogadro’s Number Fieldhouse at the Fort Avogadro’s Number served as the kick-off spot once again. It’s the perfect location for all of the teams to gather and get pumped up with music, food, and drink! Fieldhouse at the Fort, a newer downtown restaurant and bar, provided a great secret ending location for the teams who found all nine of their “hidden” eggs. The 2023 Fort Collins Easter Keg Hunt Golden Championship Trophy went to the Green Team. They gave it their all to answer the clues quickly and came out on top. My Big Day Marketing & Events would like to thank all of the businesses that participated in this year’s event. We would also like to give a special shout-out to our favorite Easter Keg Hunt photographer, Jen West! You will be able to catch some of her photos on our Facebook and Instagram pages. As a collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Thank you to all of the spirited players and wonderful small businesses who participated in the NoCo Easter Keg Hunt in Loveland on Saturday April 1st.
We were thrilled to have you! ***3 cheers to Jen West Photography who captured all the fun! ** Congratulations to the Pastel Pink team on 1st Place! (finishing in just over 2 hours) Congratulations to the White Team for 2nd and Blue Team for 3rd! *Finally, thank you to the amazing businesses who supported the FUN! Please visit them again and 'Support Small!' Loveland Aleworks Backyard Tap Sports Station American Grill Wicked Tequila B Sweet Cupcakes East End Ale House Vintage Willows Mead Krieger Minimal Market Tom Davis Saloon Keeping Adults Young at Heart! The NoCo Easter Keg Hunt. A true scavenger hunt. Your team will solve clues hidden in Easter eggs that will lead you to businesses all over town. Learn a little.... laugh a lot! Storytelling and memory making guaranteed. Event Website: https://www.mybigdaycompany.com/easter-keg-hunt.html We hope to see you next year! Employee appreciation programs are important for a business’s success because they can help create a positive work environment, boost employee morale and motivation, and ultimately increase productivity and retention rates. Companies that provide quality and worthy employee appreciation programs have the advantage of finding and keeping talent over those that overlook this important part of healthy company culture. These advantages come in the form of:
What can you do to ensure that your employees are happy and feel appreciated? While there are many traditional ways to show employees appreciation, the changing work scape has inspired many companies to come up with more effective and creative nontraditional employee appreciation methods. Here is some creative inspiration for nontraditional appreciation ideas:
By thinking creatively and finding ways to show appreciation that goes beyond the traditional gift card or bonus, companies can create a culture of appreciation and recognition that will benefit both employees and the company as a whole. My Big Day Marketing & Events has a library of creative ideas to help your business develop a successful employee appreciation program. Reach out for a consultation today: mybigdaycompany@outlook.com For more business success tips and ideas, follow MBD Marketing & Events on Facebook, Instagram, and Pinterest. Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us
​Small business owners and nonprofit employees often wear a dozen hats at once.
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Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. ​ As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events ​​ *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us As a business owner, you probably (hopefully) want to see your employees happy. But did you know employee happiness matters for your business’s bottom line, too? Joy is part of all aspects of our work at MBD Marketing & Events. Here are seven reasons employee satisfaction is crucial for business success. Happy employees are more productive Happy employees are 12% more productive than their dissatisfied counterparts (Snacknation). Happiness is an invigorating, motivating emotion. In fact, employee satisfaction has a greater impact on performance than financial incentives. In fact, nine out of 10 employees would trade a percentage of their salary for “meaningful work” and positive company culture (Harvard Business Review). Research shows that people who are happy at work are more collaborative, more creative, and better at problem-solving. (Sound like a team you know?) Coworkers who are happy in the workplace and who get along well are more likely to work effectively to achieve common goals. Greater happiness = greater sales Like with productivity, greater happiness translates to greater sales - by 37% (Gallup). Not only have we determined that engaged employees are more productive, but that positive attitude resonates with customers. Potential customers or clients are much more likely to commit when interacting with upbeat salespeople. Companies with happy employees outperform their competition Not surprisingly, companies with happy employees, better productivity, and greater sales outperform their competition in all areas. Fortune’s “100 Best Companies to Work For” enjoyed a raise in stock prices of 14% per year from 1998-2005, compared to 6% for the overall market (Forbes). Positive workplace culture creates a beneficial snowball effect by creating happier employees who in turn contribute to a better workplace climate. The Harvard Business Review notes, “Decades of data have confirmed that higher employee engagement, or the strength of the mental and emotional connection an employee feels toward their workplace, has many positive benefits — including reduced stress, improved health and job satisfaction, as well as increased productivity, job retention, and profitability.” Engaged workers are less likely to look for new employment Happy employees want to stay with their companies. Losing an employee costs a company 1.5 to two times that employee’s salary (BuiltIn) and leads to decreased productivity and decreased employee morale. In addition, happy employees attract top talent. The most in-demand employees in any field have their pick of companies to work for, and company culture is the top priority for most workers. High-quality employees attract other high-quality workers. Happy workers have fewer accidents Satisfied employees produce better quality products and services and have 50% fewer workplace accidents (Lorman). Happiness leads to higher engagement, which leads to greater focus and motivation, and in turn, fewer mistakes at work. Employees who are worried, stressed, or distracted at work are at the highest risk for quality and safety mishaps. Happy employees take fewer sick days Sick days are a business expense, and employees who report being happy at work take 10 times fewer than average (iSmartRecruit). The Integrated Benefits Institute found in 2019 that sick days cost employers an average of $3,900 per employee in lost productivity. When unhappiness in the workplace increases, so do sick days. What happens when employees are unhappy at work? A 2013 State of the American Workplace Report estimated that actively disengaged workers cost the U.S. $450-550 billion per year (CBS News). Here are some other alarming statistics about employees who are unhappy at work:
For more business success tips and ideas, follow MBD Marketing & Events on Facebook, Instagram, and Pinterest. Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us “So this is everything I have to tell you about love and marriage: nothing, Like a book without pages or a forest without trees. Because there are things you cannot know before you experience them. Because nobody else’s love, nobody else’s marriage, is like yours, And it’s a road you can only learn by walking it, A dance you cannot be taught, A song that did not exist before you began, together, to sing.” Love was in the air and on the ice at the 2023 Valentine’s Group Wedding ceremony, held at the Budweiser Event Center. Even though couples stood and said “I Do” and “I Do, Again” over the hockey rink ice, there were no cold feet in the crowd! 28 couples joined together for the 6th Annual Valentine’s Day Group Wedding, a signature event organized by My Big Day Marketing & Events, with support from the City of Loveland. 12 of those couples were married for the first time. ![]() Officiant Todd Harding wore a referee shirt to keep up with the hockey/sporting theme. Couples entered the rink on a red carpet isle while being serenaded by Branden Sipes, a favorite Colorado Singer-Songwriter-Guitarist. He played and sang music chosen and voted on by all of the participating couples. The ceremony included thoughtful and loving readings, vows - both led by Todd Harding - and personally between each couple, a ring exchange, and a declaration of marriage. Friends and family members of the couples watched and cheered from the stands. Many held lighted Eagles sticks, adding to the excitement and fun of the event! After the ceremony, couples were ushered up to the Budweiser Balcony Bar where they were able to toast to each other and their guests. They also had plenty of opportunities for photos with the event photographer, Dick Knapp, and the special Valentine’s photo booth, complete with props. Valentina, Loveland’s Valentine Mascot, and Slapshot, the mascot for the Eagles’ hockey team, were also on hand for photos. Family and friends were on hand to celebrate the couples. The vow renewal couple below has participated in the Valentine’s Day Group wedding each year! Couples had a photo keepsake and goodie bag full of treats to remember this special day! My Big Day Marketing & Events is proud to be a part of this celebratory event. It is unique to Loveland and provides the community with an additional draw for all of its Valentine’s Day celebrations. It’s an unwritten fact that you often don’t get - or want- repeat business when in the wedding planning industry. However, one couple who participated in the group wedding as a vow renewal couple has done so each year at the Valentine’s Group Wedding event (6 times)- proving that a wedding can provide repeat business, as long as love remains the focus and root of the event! Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Why you need to market your event - and why you should hire MBD Marketing & Events to do so!1/22/2023
A good event attracts visitors, a great event draws a crowd. Marketing and events, while completely different concepts, go hand in hand. What is event marketing? When it comes to company or corporate events, event marketing is the term used to describe any event where a company’s product or service is promoted. Marketing events can be anything from a small gathering of like minded customers/followers, to a large scale industry convention. These events can be live and in-person, or held online, like webinars and meetings. Any event where you can showcase your product or service can be promoted through event marketing. This marketing campaign is built much like any other campaign - with clear goals, strategy, and a timeline that begins well before the event and includes follow up outreach after the event. This same structure can also be applied to any community gathering or large scale event. Why you need to consider event marketing in your plans The main goal of any event - whether it’s for business or fun - is to bring people together. Event awareness is key. If you are planning a business or organizational event, including event marketing into your plans will help you:
Most importantly, event marketing allows you to build strong, in-person, relationships and trust with current and prospective customers. Business events help engage customers on a personal level. Trends in event marketing There are numerous studies out there that provide statistics proving why event marketing should be part of your company’s general marketing strategy. In a world that continues to focus more and more on digital advertising, emails, and online content, event marketing offers a personal touch that many customers are craving.
How to incorporate event marketing into your overall strategy Even though we feel event marketing is more successful than any digital advertising campaign, in terms of reaching current and potential customers, we don’t suggest ignoring your digital marketing channels when it comes to event promotions. Social media and email campaigns are great tools for event promotions. Scheduling your event on an online community calendar, such as a local chamber calendar of events, is a great way to connect with other businesses and customers in the greater community. Social media is a great tool for pre and post event promotions and wrap up. Create event hashtags to promote on social media. Schedule posts to build up excitement for your event. Create engaging and exciting visuals to share a few weeks before your event, and to thank guests and partners following the event. Promote your event in relevant LinkedIn or Facebook groups. The possibilities are endless! Create a messaging campaign for your social media and online channels that promotes the event, allows you to tag event partners and vendors (a super easy way to increase the size of your audience), and thank customers and event attendees afterwards. How My Big Day Marketing & Events can help As event and marketing professionals, My Big Day Marketing & Events has the skills and talent to you create a successful event and grow your business at the same time! Our team starts by setting measurable goals and objectives. These goals provide a great way to measure success after all is said and done. Our team can help you build a clear and cohesive theme for your event that reflects your brand and brings everything together - making a pleasant experience for both you and your guests. Our creative team members are pros at creating thematic social media and online campaigns and messaging that draw your potential guests and audiences in! My Big Day also has connections throughout the industry and we know the best places to promote your event. We can also help you connect with potential partners and vendors - growing your connections throughout the community.
We can work with you from concept through event execution - making sure that your unique brand shines through your event, and ensure that all of your goals and objectives are met. If you would like to add event marketing to your overall strategy, please reach out to learn more about how we can help. You can find examples of our work at our website: www.mybigdaycompany.com, and on all of our social media channels: Facebook, Instagram, LinkedIn, and Youtube. Our Pinterest account also offers a wealth of ideas and examples you can use to start your business event planning process. Congratulations, new business owner! You’ve honed your concept, raised the money, found your perfect space, conducted interviews – and now it’s time to open your doors, with the MBD Marketing and Events team’s tips on how to host a ribbon cutting for your new business. What is a ribbon cutting? A ribbon cutting is a ceremonial opening of your business, usually a formal event where a company representative or local public figure commemorates your new venture. The name “ribbon cutting” comes from the tradition of cutting a large ribbon with supersized scissors to “open” the doorway to the new storefront. Fun fact: The origin of giant scissors can be traced back to the Bronze Age, over 3,000 years ago. Modern ribbon cuttings need not involve the literal ribbon, though it is still a popular practice. The main purpose of a ribbon cutting is to gain publicity for and raise awareness of a new or renovated business. Ribbon cuttings and grand openings are not one and the same. Grand openings are typically the first time a storefront is open for regular business, while a ribbon cutting is a special event focused on ceremony and dissemination of information. Follow these steps to get the most out of your ribbon cutting: Plan First things first, you’ll need to set a date and time for your ribbon cutting. Your local Chamber of Commerce or an event planner can tell you the ideal day and time to host your event. You’ll also want to check the schedule of any officials or public figures you’d like to attend, before settling on a date. Be sure to allow enough time to plan the logistics of your event and to get the word out. Next, you’ll want to start on promotion (see “Promote” below). While you’re spreading the word about your event, you’ll need to prepare and send invitations to VIPs. Planning the ceremony itself involves considerations about who will host and answer questions, whether you will have any speakers, food, entertainment, seating, photography, and swag such as branded gift bags. Hiring a local event planner like MBD Marketing & Events can streamline this process, and we’ll use our huge network in northern Colorado to get you the best deals from your vendors. Promote You’ll want to get the word out about your upcoming ribbon cutting as much as possible. There are free and paid methods for creating word of mouth about your event in your community. Consider promoting your event through:
If you’re feeling overwhelmed by the prospect of hours promoting your new business while you’re, well, getting ready to open that new business, you’re not alone. Our marketing and events team can handle all of the above for you! Execute Many people, even business owners, don’t realize what goes into putting on an event behind the scenes – but we are experts. Sticking to your event timeline can be a challenge when juggling multiple vendors and inevitable last-minute mishaps. Having an event planning team working in the background ensures your day will run smoothly, but if you don’t, plan to at least have someone to coordinate vendors and logistics the day of your event. Consider things like:
Publicize
Ideally, your early promotion efforts enticed local publications to attend your ribbon cutting and/or write about your new business. But you can publicize your event, too. Share photos and information about your event on your business’s website and social media pages. If your website includes a blog, dedicate a post to your successful ribbon cutting. Your event guests are a great source of free publicity. Encourage them to share your event by creating a specific hashtag for posting about your event – this allows you to easily search for posts made by guests. A selfie wall, or eye-catching backdrop for guests to take photos in front of, is a source of entertainment and visual publicity for your ribbon cutting. For help planning your ribbon cutting and day-of coordination, book the northern Colorado experts at My Big Day Marketing & Events. We take on the behind-the-scenes stress, so you can enjoy your event. For more business marketing and event tips and ideas, follow My Big Day on Facebook, Instagram, and Pinterest.
​Whether you're opening a new location, unveiling a remodel or opening your doors for the first time, a grand opening celebration is a great way to spread the word about your business and attract new customers. Here are some ideas to make your event a hit!
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Free Download: Tips for Making Your Grand Opening A HIT
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Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. ​ As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events ​​ *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us |
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April 2023
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