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Table setting guidelines and tips may vary based on the occasion and cultural context. However, some general guidelines and tips can help you create a beautiful and functional table setting. Whether you are hosting a formal dinner party, a casual brunch, or a romantic dinner for two, a well-set table can enhance the dining experience and make your guests feel welcome. Below are some helpful tips from My Big Day. 
 Sample Table Settings: Informal -Place a large dinner plate in the middle of a place mat. -If soup is being served, a soup bowl is placed on top of the dinner plate. -The fork is placed to the left of the plate. -The knife and spoon are on the right. The knife is positioned directly next to the plate with the blade facing in. The spoon is right of the knife. -Soup spoons can be found to the right of the beverage spoon. -If salad is being served, include a smaller salad fork to the left of the dinner fork. -And what’s dinner without bread? The bread plate is placed above the forks with a butter knife on top. -Place the water glass directly above the knife. -As for the napkin, placement is at the discretion of the host. Under the forks or between the dinner plate and bowl are two popular choices.  Formal A formal place setting is very similar to the informal, just with a few more add-ons. -Begin with the informal setting. -Include a wine glass next to the water glass above the knife. -A dessert spoon can be added to the right of the beverage spoon, a fork can be placed to the right of the dinner fork, both placed above the plate, or simply brought out with the course. -To dress your table up a bit, add a charger beneath the dinner plate for extra flare.  As with any event, make it your own! These are simply guidelines and are not absolute rules. Feel free to create your own table setting that will make your table unforgettable. Table setting is an art that requires attention to detail and creativity. By following these guidelines and tips, you can create a beautiful and functional table setting that enhances the dining experience and makes your guests feel welcome. Remember, the table setting should reflect your personality, theme and style, so have fun and experiment with different ideas!  The PESO model is a framework used in public relations and marketing to categorize different types of media and communication channels. The acronym stands for: ● Paid media: This includes any type of advertising that a company pays for, such as display ads, paid search ads, social media ads, and sponsored content. Paid media is typically used to promote products, services, or events, and is often designed to reach a wider audience than other forms of media. ● Earned media: This refers to the publicity that a company or brand has earned through editorial coverage, news stories, reviews, social media mentions, and other types of non-paid media. Earned media is typically seen as more credible than paid media since it is not controlled by the company or brand. ● Shared media: This includes social media platforms, blogs, and other online communities where people share content with each other. Shared media can be a powerful tool for companies to engage with their audience, build relationships, and encourage user-generated content. ● Owned media: This refers to any content that a company or brand creates and controls, such as its website, blog, email newsletters, and other marketing materials. Owned media is important for establishing a brand's identity and providing information to customers, and can also be used to drive traffic to other types of media.  By understanding the different types of media and how they can be used together, companies can create more effective marketing and public relations campaigns. The PESO model can help them decide which types of media to focus on, and how to integrate them into a comprehensive strategy.  How the PESO Model Can Support Your Small Business The PESO model is important for small businesses because it provides a framework for creating an effective and comprehensive marketing and public relations strategy. Here are some reasons why the PESO model is particularly useful for small businesses:
Overall, the PESO model is a valuable tool for small businesses looking to create a comprehensive and effective marketing and public relations strategy. By understanding the different types of media available and how they can be used together, small businesses can maximize their resources, increase their visibility and credibility, and achieve their marketing and PR goals.  My Big Day Marketing & Events has the marketing experience and knowledge to help your business use the PESO model to fit your needs. We can help you develop a comprehensive strategy that will deliver results. Download our FREE printable of the PESO model below! 
 For more business success tips and ideas, follow MBD Marketing & Events on Facebook, Instagram, and Pinterest. llective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns!
My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Employee appreciation programs are important for a business’s success because they can help create a positive work environment, boost employee morale and motivation, and ultimately increase productivity and retention rates.  Companies that provide quality and worthy employee appreciation programs have the advantage of finding and keeping talent over those that overlook this important part of healthy company culture. These advantages come in the form of:
What can you do to ensure that your employees are happy and feel appreciated? While there are many traditional ways to show employees appreciation, the changing work scape has inspired many companies to come up with more effective and creative nontraditional employee appreciation methods.  Here is some creative inspiration for nontraditional appreciation ideas:
 By thinking creatively and finding ways to show appreciation that goes beyond the traditional gift card or bonus, companies can create a culture of appreciation and recognition that will benefit both employees and the company as a whole. My Big Day Marketing & Events has a library of creative ideas to help your business develop a successful employee appreciation program. Reach out for a consultation today: mybigdaycompany@outlook.com For more business success tips and ideas, follow MBD Marketing & Events on Facebook, Instagram, and Pinterest.  Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us
​Small business owners and nonprofit employees often wear a dozen hats at once.
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Download our free printable!
Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. ​ As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events ​​ *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us As a business owner, you probably (hopefully) want to see your employees happy. But did you know employee happiness matters for your business’s bottom line, too? Joy is part of all aspects of our work at MBD Marketing & Events. Here are seven reasons employee satisfaction is crucial for business success.  Happy employees are more productive Happy employees are 12% more productive than their dissatisfied counterparts (Snacknation). Happiness is an invigorating, motivating emotion. In fact, employee satisfaction has a greater impact on performance than financial incentives. In fact, nine out of 10 employees would trade a percentage of their salary for “meaningful work” and positive company culture (Harvard Business Review). Research shows that people who are happy at work are more collaborative, more creative, and better at problem-solving. (Sound like a team you know?) Coworkers who are happy in the workplace and who get along well are more likely to work effectively to achieve common goals. Greater happiness = greater sales Like with productivity, greater happiness translates to greater sales - by 37% (Gallup). Not only have we determined that engaged employees are more productive, but that positive attitude resonates with customers. Potential customers or clients are much more likely to commit when interacting with upbeat salespeople. Companies with happy employees outperform their competition Not surprisingly, companies with happy employees, better productivity, and greater sales outperform their competition in all areas. Fortune’s “100 Best Companies to Work For” enjoyed a raise in stock prices of 14% per year from 1998-2005, compared to 6% for the overall market (Forbes). Positive workplace culture creates a beneficial snowball effect by creating happier employees who in turn contribute to a better workplace climate. The Harvard Business Review notes, “Decades of data have confirmed that higher employee engagement, or the strength of the mental and emotional connection an employee feels toward their workplace, has many positive benefits — including reduced stress, improved health and job satisfaction, as well as increased productivity, job retention, and profitability.” Engaged workers are less likely to look for new employment Happy employees want to stay with their companies. Losing an employee costs a company 1.5 to two times that employee’s salary (BuiltIn) and leads to decreased productivity and decreased employee morale. In addition, happy employees attract top talent. The most in-demand employees in any field have their pick of companies to work for, and company culture is the top priority for most workers. High-quality employees attract other high-quality workers.  Happy workers have fewer accidents Satisfied employees produce better quality products and services and have 50% fewer workplace accidents (Lorman). Happiness leads to higher engagement, which leads to greater focus and motivation, and in turn, fewer mistakes at work. Employees who are worried, stressed, or distracted at work are at the highest risk for quality and safety mishaps. Happy employees take fewer sick days Sick days are a business expense, and employees who report being happy at work take 10 times fewer than average (iSmartRecruit). The Integrated Benefits Institute found in 2019 that sick days cost employers an average of $3,900 per employee in lost productivity. When unhappiness in the workplace increases, so do sick days. What happens when employees are unhappy at work? A 2013 State of the American Workplace Report estimated that actively disengaged workers cost the U.S. $450-550 billion per year (CBS News). Here are some other alarming statistics about employees who are unhappy at work:
For more business success tips and ideas, follow MBD Marketing & Events on Facebook, Instagram, and Pinterest.  Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us There may come a time in the life of your business when you need to rebrand. Maybe you’re entering a new market, repositioning your brand to appeal to a new customer, or your vision for your business has changed – follow these tips for your company rebrand. Keep in mind that rebranding carries risks. Proceed carefully to avoid alienating your current customers, incorporating short-term trends at the expense of long-term business, and losing brand recognition. Feeling overwhelmed already? Consult the MBD Marketing & Events team for your small business marketing needs.  Do it for the right reasons We’ve already listed some of the right reasons to rebrand. Ultimately, if your brand values, business offerings, or target market have changed, a rebrand is appropriate. We don’t recommend rebranding to appeal to short-term trends in your industry, to “shake things up,” or to cover up a brand crisis. Reevaluate your brand’s identity If your brand’s identity has changed – if you are offering significantly different products or services than you did in the past and/or looking for a new type of customer – don’t jump into a rebrand. Redefining your brand’s identity takes consideration, time, and careful planning behind the scenes. This means revisiting your brand’s vision, mission, and values. Think about what your company does and why. Brand mission encompasses how your company plans to achieve its goals. How is your company providing the best version of the product or service you’re offering? What makes your brand unique compared with competitors? You should be able to answer all of these questions, and have a plan for updating your digital and print business materials accordingly, before making your rebrand public. Read more about brand vision, mission, and values on our blog: Let’s Talk About VALUES. Rename – carefully A new identity can mean your brand has outgrown its name. A name change is a big undertaking which affects brand recognition and website search traffic. You can have a successful rebrand without a name change, but if your company name no longer reflects your business offerings, renaming is a smart move. A new name should reflect your company’s identity and support your mission, not just sound good. Your goal should be to select a name that best reflects your identity now and in the future, so you won’t need to rename again. A new slogan and new visuals should accompany your new brand name.  Create a new look There are lots of elements to consider in creating a new look for your brand. Fonts, colors, logos, website and advertisement imagery, email templates, business cards, all need to have a comprehensive look that reflects your brand identity. Frequent color and logo changes will give your customers whiplash, so choose designs that will stand the test of time with minimal adjustments. Besides your company’s name, these visuals are the most important element of brand recognition. Establish brand guidelines (instructions for use of your logo, fonts, and colors) to maintain consistency. Get feedback It is important to check in with your existing customers during a rebrand. Welcome feedback, and be ready for questions and concerns – even better, try to anticipate questions and concerns so you can address them in your rebranding communications. Interactive platforms like social media give you the opportunity to track customers’ feelings about brand changes. Existing customers must understand the reasons for your rebrand. Reassurance and clarity are necessary for customers to buy into your new brand. Publicize your rebrand While you want to prepare your existing customers for a rebrand, you should be proud of – and celebrate – your business’s growth. Talk about your rebrand, transparently, as publicly as possible. Social media and press releases are excellent avenues for communicating your rebrand to current and prospective clients. To create more excitement (and potential new business), consider creating advertisements and/or hosting an open house or launch party to introduce your new brand. For more business marketing and event tips and ideas, follow My Big Day on Facebook, Instagram, and Pinterest. Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us “So this is everything I have to tell you about love and marriage: nothing, Like a book without pages or a forest without trees. Because there are things you cannot know before you experience them. Because nobody else’s love, nobody else’s marriage, is like yours, And it’s a road you can only learn by walking it, A dance you cannot be taught, A song that did not exist before you began, together, to sing.”  Love was in the air and on the ice at the 2023 Valentine’s Group Wedding ceremony, held at the Budweiser Event Center. Even though couples stood and said “I Do” and “I Do, Again” over the hockey rink ice, there were no cold feet in the crowd! 28 couples joined together for the 6th Annual Valentine’s Day Group Wedding, a signature event organized by My Big Day Marketing & Events, with support from the City of Loveland. 12 of those couples were married for the first time.  Officiant Todd Harding wore a referee shirt to keep up with the hockey/sporting theme. Couples entered the rink on a red carpet isle while being serenaded by Branden Sipes, a favorite Colorado Singer-Songwriter-Guitarist. He played and sang music chosen and voted on by all of the participating couples.  The ceremony included thoughtful and loving readings, vows - both led by Todd Harding - and personally between each couple, a ring exchange, and a declaration of marriage. Friends and family members of the couples watched and cheered from the stands. Many held lighted Eagles sticks, adding to the excitement and fun of the event! After the ceremony, couples were ushered up to the Budweiser Balcony Bar where they were able to toast to each other and their guests. They also had plenty of opportunities for photos with the event photographer, Dick Knapp, and the special Valentine’s photo booth, complete with props. Valentina, Loveland’s Valentine Mascot, and Slapshot, the mascot for the Eagles’ hockey team, were also on hand for photos. Family and friends were on hand to celebrate the couples. The vow renewal couple below has participated in the Valentine’s Day Group wedding each year! Couples had a photo keepsake and goodie bag full of treats to remember this special day! My Big Day Marketing & Events is proud to be a part of this celebratory event. It is unique to Loveland and provides the community with an additional draw for all of its Valentine’s Day celebrations. It’s an unwritten fact that you often don’t get - or want- repeat business when in the wedding planning industry. However, one couple who participated in the group wedding as a vow renewal couple has done so each year at the Valentine’s Group Wedding event (6 times)- proving that a wedding can provide repeat business, as long as love remains the focus and root of the event! Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us At MBD Marketing & Events we are no stranger to all things events --- this includes helping out with serving, cleaning and the bar - behind the scenes! The majority of our team maintains TIPS certifications so that we can give our clients peace of mind that safety is our highest priority. We partner with On the Rocks mobile bar, and often get called upon by venue partners when bartending help is needed. Recently, a new venue opened in Northern Colorado --- with a beautiful new bar! (more to come there) We were asked to help them with their shopping list - everything they need to stock a bar from the get go! Of course, we were happy to create a detailed list. You can download it for free below!  Everything you need to stock your bar from start to finish! Barware, garnishes, mixers, fruit, liquor, beer and wine!
 Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Why you need to market your event - and why you should hire MBD Marketing & Events to do so!1/22/2023
A good event attracts visitors, a great event draws a crowd. Marketing and events, while completely different concepts, go hand in hand. What is event marketing? When it comes to company or corporate events, event marketing is the term used to describe any event where a company’s product or service is promoted. Marketing events can be anything from a small gathering of like minded customers/followers, to a large scale industry convention. These events can be live and in-person, or held online, like webinars and meetings. Any event where you can showcase your product or service can be promoted through event marketing. This marketing campaign is built much like any other campaign - with clear goals, strategy, and a timeline that begins well before the event and includes follow up outreach after the event. This same structure can also be applied to any community gathering or large scale event.  Why you need to consider event marketing in your plans The main goal of any event - whether it’s for business or fun - is to bring people together. Event awareness is key. If you are planning a business or organizational event, including event marketing into your plans will help you:
Most importantly, event marketing allows you to build strong, in-person, relationships and trust with current and prospective customers. Business events help engage customers on a personal level.  Trends in event marketing There are numerous studies out there that provide statistics proving why event marketing should be part of your company’s general marketing strategy. In a world that continues to focus more and more on digital advertising, emails, and online content, event marketing offers a personal touch that many customers are craving.
How to incorporate event marketing into your overall strategy Even though we feel event marketing is more successful than any digital advertising campaign, in terms of reaching current and potential customers, we don’t suggest ignoring your digital marketing channels when it comes to event promotions. Social media and email campaigns are great tools for event promotions. Scheduling your event on an online community calendar, such as a local chamber calendar of events, is a great way to connect with other businesses and customers in the greater community. Social media is a great tool for pre and post event promotions and wrap up. Create event hashtags to promote on social media. Schedule posts to build up excitement for your event. Create engaging and exciting visuals to share a few weeks before your event, and to thank guests and partners following the event. Promote your event in relevant LinkedIn or Facebook groups. The possibilities are endless! Create a messaging campaign for your social media and online channels that promotes the event, allows you to tag event partners and vendors (a super easy way to increase the size of your audience), and thank customers and event attendees afterwards. How My Big Day Marketing & Events can help As event and marketing professionals, My Big Day Marketing & Events has the skills and talent to you create a successful event and grow your business at the same time! Our team starts by setting measurable goals and objectives. These goals provide a great way to measure success after all is said and done. Our team can help you build a clear and cohesive theme for your event that reflects your brand and brings everything together - making a pleasant experience for both you and your guests. Our creative team members are pros at creating thematic social media and online campaigns and messaging that draw your potential guests and audiences in!  My Big Day also has connections throughout the industry and we know the best places to promote your event. We can also help you connect with potential partners and vendors - growing your connections throughout the community. We can work with you from concept through event execution - making sure that your unique brand shines through your event, and ensure that all of your goals and objectives are met. If you would like to add event marketing to your overall strategy, please reach out to learn more about how we can help. You can find examples of our work at our website: www.mybigdaycompany.com, and on all of our social media channels: Facebook, Instagram, LinkedIn, and Youtube. Our Pinterest account also offers a wealth of ideas and examples you can use to start your business event planning process.  Congratulations, new business owner! You’ve honed your concept, raised the money, found your perfect space, conducted interviews – and now it’s time to open your doors, with the MBD Marketing and Events team’s tips on how to host a ribbon cutting for your new business.  What is a ribbon cutting? A ribbon cutting is a ceremonial opening of your business, usually a formal event where a company representative or local public figure commemorates your new venture. The name “ribbon cutting” comes from the tradition of cutting a large ribbon with supersized scissors to “open” the doorway to the new storefront. Fun fact: The origin of giant scissors can be traced back to the Bronze Age, over 3,000 years ago. Modern ribbon cuttings need not involve the literal ribbon, though it is still a popular practice. The main purpose of a ribbon cutting is to gain publicity for and raise awareness of a new or renovated business. Ribbon cuttings and grand openings are not one and the same. Grand openings are typically the first time a storefront is open for regular business, while a ribbon cutting is a special event focused on ceremony and dissemination of information. Follow these steps to get the most out of your ribbon cutting: Plan First things first, you’ll need to set a date and time for your ribbon cutting. Your local Chamber of Commerce or an event planner can tell you the ideal day and time to host your event. You’ll also want to check the schedule of any officials or public figures you’d like to attend, before settling on a date. Be sure to allow enough time to plan the logistics of your event and to get the word out. Next, you’ll want to start on promotion (see “Promote” below). While you’re spreading the word about your event, you’ll need to prepare and send invitations to VIPs. Planning the ceremony itself involves considerations about who will host and answer questions, whether you will have any speakers, food, entertainment, seating, photography, and swag such as branded gift bags. Hiring a local event planner like MBD Marketing & Events can streamline this process, and we’ll use our huge network in northern Colorado to get you the best deals from your vendors.  Promote You’ll want to get the word out about your upcoming ribbon cutting as much as possible. There are free and paid methods for creating word of mouth about your event in your community. Consider promoting your event through:
If you’re feeling overwhelmed by the prospect of hours promoting your new business while you’re, well, getting ready to open that new business, you’re not alone. Our marketing and events team can handle all of the above for you! Execute Many people, even business owners, don’t realize what goes into putting on an event behind the scenes – but we are experts. Sticking to your event timeline can be a challenge when juggling multiple vendors and inevitable last-minute mishaps. Having an event planning team working in the background ensures your day will run smoothly, but if you don’t, plan to at least have someone to coordinate vendors and logistics the day of your event. Consider things like:
 Publicize Ideally, your early promotion efforts enticed local publications to attend your ribbon cutting and/or write about your new business. But you can publicize your event, too. Share photos and information about your event on your business’s website and social media pages. If your website includes a blog, dedicate a post to your successful ribbon cutting. Your event guests are a great source of free publicity. Encourage them to share your event by creating a specific hashtag for posting about your event – this allows you to easily search for posts made by guests. A selfie wall, or eye-catching backdrop for guests to take photos in front of, is a source of entertainment and visual publicity for your ribbon cutting. For help planning your ribbon cutting and day-of coordination, book the northern Colorado experts at My Big Day Marketing & Events. We take on the behind-the-scenes stress, so you can enjoy your event. For more business marketing and event tips and ideas, follow My Big Day on Facebook, Instagram, and Pinterest.  |
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Making Business Personal. We pride ourselves on giving you something to look forward to. We are a connected collective of creatives - owned an operated by outstanding women. Want More?Never miss an event or opportunity. Sign up for our newsletter!
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We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
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