The past two years, My Big Day has had the opportunity to work alongside the board and administrative team at The Family Center/La Familia. From our perspective, it has been an exciting, challenging, and fruitful partnership. The Family Center-La Familia hired our team of event planners to help them with their annual Fiesta fundraiser and party last fall. They were our first non-profit client, and the foundation on which we have built our new fundraising and non-profit support arm of our event business. Through our work with The Family Center-La Famila, we have also been able to grow the marketing side of My Big Day. We offer social media and overall marketing support for the non-profit, and have been able to use this experience to expand our business with other non-profits and organizations.
We are extremely grateful that Deirdre Sullivan, the Executive Director of The Family Center-La Familia, took some time to offer feedback on our partnership, the work we’ve done together, and our goals for the future!
What was it like for The Family Center-La Familia before you hired My Big Day to help plan fundraising events and provide marketing services for the organization?
We were relying on volunteers and an overstretched Executive Director to do event planning, marketing, and donor development. After attempts to hire full time staff, proving costly and also lacking specific skills for these duties, bringing on content experts of MBD was the best decision we could have made! Events and marketing were unorganized, lacked consistency, took a back seat to all of the other priorities of the organization and ultimately wound up costing the organization (loss of donors, missed opportunities, etc.)
What problem(s) were you trying to solve with our services?
We desperately needed content experts for event planning, marketing and donor messaging support. In addition, because this work is sporadic based on times of year, month, etc. the ability to have a contracted firm do this, rather than a full time staff member, was a win-win!
What was the obstacle that almost prevented you from purchasing our services?
Funding for the nonprofit sector is ALWAYS the issue but MBD made its portfolio of services attainable for our budget and the return on this investment has paid off beyond what we imagined.
What features sold you on buying this service/entering this partnership with My Big Day?
Content expertise of team; efficiency of services; affordability; skills that NP sector don’t have; ability to have specific, task oriented services and not be paying for a marketing staff member to sit in unnecessary staff meetings, etc. MBD’s experience elevated the quality of our events and marketing significantly.
What made you happiest about working with our company?
Success with fundraising; independence in hitting the ground running with little to NO guidance, taking a huge burden off ED and board’s plate, increasing the professionalism of the organization through marketing and communications.
What have you been able to achieve since using our services?
Increased donor support and engagement, consistent messaging, increased social media presence, increased board engagement, incredibly successful and professional fundraising events
What has exceeded your expectations since working with us?
All of the above but mostly, the independence and leadership you’ve shown. I have never worked with a contractor who is so confident, able, and had the expertise to literally take the work off my plate and run with it...and succeed.
What is the main reason you would recommend our services to another business or non-profit group?
You (My Big Day) have expertise we lack in the sector and is hard to find in current Non-profit talent. You somehow straddle the perfect line in understanding the limitations, issues, etc. of nonprofits, how to communicate our message effectively, and you bring a professional skill set extremely needed in the nonprofit sector. You work efficiently, make the absolute best of our limited resources and need zero handholding of overstretched EDs/boards.
Contact My Big Day
Marketing & Events
Phone: 970-613-1455 or 303-886-3068
As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
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