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Event Sponsorship can benefit your marketing and sales By Carrie Stadtmueller, Content Conductor Event sponsorship can be a great cost-effective way to reach your customers, and allow you to reach targeted niche markets without the expense of traditional advertising. Through sponsorship, your business won’t directly promote your company or product, but you will pay to support an event or cause that your customers care about. Through this support, your business is then associated with the event by customers, attendees, media, and the larger community as a whole.  The many benefits of sponsorship There are many benefits associated with sponsorship - many are related to promotional opportunities. If you are looking to sponsor larger events on a nation-wide level scale, there are multiple opportunities to get your branding on items and in the hands of event attendees. Local causes such as sports teams or charity drives might offer more limited spaces for branding and products, but they also allow you to reach a more specific local audience. In all its forms, event sponsorships offer a certainty that traditional advertising simply cannot. They can also help you meet multiple marketing goals at once. Here are just a few:
If it’s a non-profit you’re supporting, you’re getting your name out in the community, building brand visibility - perhaps getting your logo on a t-shirt, creating brand visibility long past the event!
 How you can add sponsorship to your marketing plan Adding an event or non-profit sponsorship to your marketing plan should be a part of your overall marketing strategy. You should spend time asking the following questions:
It doesn’t have to be a huge event to make a huge impact on your business. You should choose something that makes the most sense for your brand and mission, and most of all, something that you believe in. My Big Day Marketing & Events can help My Big Day Marketing & Events works with a variety of non-profits and can help your business find an organization to partner with. We can do the research for you and find the right sponsorship level that will benefit your business as well as the non-profit, making it a win-win for both! If you are interested in finding out more about how an event sponsorship might benefit your small business, please reach out for a consultation.  Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken MBD works with a number of non-profit clients and we love supporting the important work they all do to support our community. Partners is a special 501c3 to MBD's owner, Christine, as they provide programs to our youth and a large mentorship program. Christine was a mentor to teen girls for over 10 years and has first hand experience as a mentor for Partners. Now as their fundraising team, we are asking our followers to support them and their vital programs for Northern Colorado Youth.  Please choose to give to Partner’s Spark Campaign! Partners relies on community support to fund our youth programs and The Spark Campaign is our biggest fundraiser of the year. All of the funds we raise--from corporate sponsors, community groups, and individual donors--benefit our youth programs. Did you know that through Partners over 500 youth achieve a 70% increase in their confidence and self-esteem? A small donation of $50 can provide a youth with some basic life skills that they can take with them into adulthood.  This year they aim to raise $150,000—it’s a big goal that will allow them to continue serving our community in big ways, and helping local youth gain confidence, social skills, resiliency, and hope. Supporting The Spark Campaign means supporting local kids and families at a time when they need it most. Please consider giving to Partners to help reach their 2021 fundraising goal. Donate Now! You can also help by igniting the spark in others. Help share the amazing work Partners does. Ways to help:
   When the holidays draw near, do you feel the need to reach for a beer? The relatives are in town, and you are putting in your time with the family... Well, spike that eggnog, Sparky, grab your favorite moose mug, and play My Big Day's "Christmas Vacation Drinking Game!" What you will need for this game: an beer, eggnog, wine, or your drink of choice, a Santa hat & a single shot of your choice (perhaps a lime Jello shot topped with cat food). *** Disclosure: please don't drink to put up with family, then drive.
 Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken We've noticed that our followers really appreciate game ideas... especially drinking game ideas. With a rough couple years behind us, and a global pandemic still lingering, we understand for the need for 'at home' party ideas! Since our "National Lampoon's Christmas Vacation Drinking Game" is so popular, we decided to add "A Christmas Story Drinking Game" for those of you looking to add some variety to your regular holiday program viewing!  "A Christmas Story Drinking Game"Rules: Party safe, try to place with drinks that don't have super high alcohol content! (You will be drinking a lot this game!) To pad your stomach prior to playing, kudos to the host for providing some "Meatloaf, smeatloaf, double-beatloaf." Drink every time:
Finish your drink:
Group Rules:
Enjoy!!!  With the holidays quickly approaching, we know many of you are eager to celebrate with coworkers, family, and friends. During the winter holidays, 40% of highway deaths are alcohol-related. Keep yourself and those around you safe by using one (or both) of these tools to monitor your own alcohol consumption. As the marketing team for No DUI Larimer, we have some great tools we recommend for some extra safety for you and your loved ones.  DRUIDapp for iOS and Android The DRUID app applies neuroscience to assess a user’s level of cognitive and motor impairment due to any cause, including alcohol intoxication, marijuana use, fatigue, and injury. It works like a video game, and records hundreds of indicators to detect impairment in just three minutes. The app is comprehensive (tests for many causes of impairment), accurate, fast, easy to use, and free. Unlike impairment due to drugs or alcohol, impairment due to fatigue, illness, chronic condition or injury, like concussion, cannot be determined by measuring the presence of an impairing substance in bodily fluids – blood, urine or sweat. And for some drugs, particularly marijuana, testing for its bodily presence just doesn’t work. Marijuana causes impairment for an hour or two, but remains in your system for three weeks or more. During that time, it has no impairing effect. A test for its bodily presence is not useful to determine your ability to operate a vehicle or other machinery, or your well-being, because it does not measure impairment. DRUID can help keep you safe if you:
DRUID is available in the App Store and Google Play.  BACtrack BACtrack is a personal, portable breathalyzer specifically designed to help you make better decisions while drinking. BACtrack allows you to estimate your BAC (Blood Alcohol Content) in seconds and tells you when your BAC will return to 0.00%, so you can stay safe and consume alcohol responsibly. A number of factors affect how quickly an individual’s BAC rises and falls, including: age, gender, rate of consumption, drink strength, body type, fat/muscle content, metabolism, medications, food, carbonation, and certain medical conditions. Whether you drink regularly or only occasionally, your own BAC may surprise you. Knowing your true BAC at any time allows you to make safer decisions for yourself and those around you. Research suggests that education about blood alcohol content contributes to fewer incidences of impaired driving. BACtrack technologies have helped people avoid fatal accidents. Purchase a BACtrack for yourself or someone you love for as little as $39.99. Coupons are often available. Follow No DUI Larimer on Facebook and Instagram for local news and more safe drinking tips.  Blog by Sarah Biekert, Punctuation Prodigy Local regulations have changed significantly since Thanksgiving last year (with a bit of back-and-forth). We know many of you aren’t ready for a big indoor gathering this year. We’re big fans of finding a way to celebrate no matter what – so here are 10 non-traditional ways to observe Thanksgiving 2021.  1. Share a meal with a neighbor. This isn’t a new tradition, but it’s especially suited to this year. Many of your older and/or immunocompromised neighbors have been spending lots of time alone for the past year and a half. And, let’s face it – most of us, whether we live alone or not, could use some extra kindness these days. What better way to cheer someone up than to bring over a warm Thanksgiving dinner plate? 2. Share a meal with a stranger. The pandemic has also been especially isolating for those who are homeless. If you have qualms about giving out cash, why not share a warm meal instead? Prepare a few extra plates this year, and give them to others in need. 3. Drive-by decorations. To share some holiday cheer with anyone who drives by, consider decorating your yard or home exterior for Thanksgiving. Purchase your own decorations for a DIY project, or hire a company like Card My Yard for decoration and cleanup services. You can even order decorations for a loved one’s yard! Card My Yard Wellington serves Fort Collins, Laporte, Windsor, Timnath, and Wellington; Card My Yard Greeley serves Greeley, Evans, Windsor, Severance, Johnstown, Milliken, Eaton, and Loveland.  4. Video call with built-in games. New video-call apps are multifunctional. Developed with the pandemic in mind, apps like Bunch and WAVE allow you to video chat while playing real-time screen games with participants. Game options range from family-friendly classics like Uno and Scrabble to video games like Call of Duty. 5. Or...play a board game on video with friends and family. If figuring out a new app sounds more like a chore than good entertainment, use the video platform you’re most comfortable with and play with a real board and cards. Make sure the other participant has the same game available. Bingo is an easy video call game for all ages; simply take turns calling. You can even find Thanksgiving-themed Bingo games. 6. Simultaneous movie night. Cue up a Thanksgiving film or favorite holiday movie while on the phone with a friend (make sure to press play at the same time!) or use an app like Teleparty (previously Netflix Party) that synchronizes video playback for a group and adds a group chat (compatible with Netflix, Hulu, Disney+, and HBO. 7. Send thank-you notes. Thank-you notes aren’t just for Christmas and birthdays. Take some time to consider the people you are thankful to have in your life, and make Thanksgiving an opportunity to show them how much you appreciate them. Show gratitude for friends, family, coworkers, and your neighborhood trash pickup workers and postal workers. A handwritten note is always extra meaningful. 8. Recipe exchange. Switch things up a bit this year by adding someone else’s favorite recipe to your Thanksgiving meal. Before the holiday, swap a recipe with a friend or family member who won’t be at your house for Thanksgiving. Each participant cooks the other’s recipe – extra fun if you’re on a video call while you’re doing it. You may just find a new favorite recipe.  9. Outdoor games. Colorado weather permitting, let the family burn some energy (or calories) with outdoor games. Outdoor air circulation means you can invite the neighbors over, too. Games like cornhole, Badminton, horseshoes, and charades are fun for adults and kids. 10. Surprise someone with their very own parade. Cooped up grandparents and at-risk family and friends will love watching from the front porch as you drive by in decorated cars or strut down the sidewalk (in full costume, of course). Share some Thanksgiving cheer with those who aren’t comfortable with or able to leave the house this year. Happy Thanksgiving from the My Big Day team! Put our team in charge of your next private, corporate, or nonprofit event and have decades of combined marketing and event planning experience at your disposal. Contact us to get started.  Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken Entertaining for the holidays can have you juggling many roles: chef, bartender, performer – even family mediator. Setting up a self-serve bar for your holiday party gives you more time to enjoy your guests, but it may not be as simple as you think. Here are some tips to DIY a successful self-serve bar for the holidays.  Keep the drink selection simple As the party host, it’s up to you how many drink options you’d like to supply for your guests. You can stick to just beer and wine, add in a themed cocktail, or stock all the basics of a full bar and allow guests to create their own drinks. Here are some staples to consider:
Pre-mix drinks If you’d like to serve a signature cocktail hassle-free, you can pre-mix ingredients and serve them in a large beverage dispenser. To keep drinks cold without diluting them, chill ingredients thoroughly before mixing, then: add ice cubes made out of your non-alcoholic ingredients, add frozen fruit, or choose a beverage dispenser designed to keep liquids cold. Write cocktail recipes for guests If your guests like to be a bit more hands-on, you can provide the cocktail recipe and let guests mix their own drinks. Choose a signature cocktail or two and print the recipes on paper or cardstock, write them on a chalkboard, or even on a mirror. If a drink requires an exact measurement, be sure to have that measuring utensil available. Don’t forget to provide any garnishes.  Choose drinks that complement your theme or occasion This is the fun part: brainstorming signature drinks to suit your party theme or occasion. Warm, rich drinks are welcome at a cozy fall or winter party. Traditional drinks like mulled wine are a festive addition to holiday parties. And fresh, fruity drinks are ideal for summer get-togethers. For ideas and inspiration, check out our list of eight signature cocktails for your next event or five fall-inspired cocktail recipes. Purchase the right amount of alcohol for your party Party duration, number of guests, type of alcohol, and type of party all affect how much alcohol you’ll need to purchase. This drink calculator from Evite is a great place to start. Have supplies readily available The supplies you’ll need depend on the complexity of your drink offerings. Even the most basic self-serve bar will need:
Other supplies to consider include:
 eep your guests (and yourself) safe With a self-serve bar, you won’t be able to keep track of how much alcohol each guest consumes. Look for signs of intoxication (loud speech, slurred speech, stumbling, rude behavior, etc.) and discourage any guests you suspect to be impaired from driving. Be ready to call ride services, offer a room for the night, or even to call police if things escalate. Check your local and state laws: As party host, you may be held responsible for the actions of impaired guests, even after they’ve left your property. Sound like a lot? With some planning and drink prep, anyone can provide their own self-serve bar this holiday season. But if you’re short on time or just don’t feel ready, you can book all of these services with On the Rocks. You’ll get a consultation with us to discuss drink ideas, how much alcohol you’ll need to purchase, and delivery coordination. On the day of your event, our TIPS-certified bartenders – trained in safe service and preventing drunk driving and underage intoxication – will serve your guests, so you can be worry free.  Congratulations to MBD's own Carrie and Kathy. Carrie is celebrating an engagement! Kathy is celebrating a BIG birthday! We gathered together to surprise them this week and shower them with some love!  Halloween has come and gone and My Big Day Marketing & Events, along with Thompson Education Foundation are thrilled with the turnout of NoCo’s Greatest Drive Thru Trick-or-Treat Experience! This year it was held at the Thompson School District Building in their parking lot. With 40 staff and volunteers and many amazing sponsors and booth vendors, 3,000 attendees were able to enjoy driving through the most festive parking lot this season!
Tickets were up for grabs for less than a week before selling out. Having tickets booked in advance ensured a safe event and that every kid would get candy, as the booth vendors knew how much to bring in advance. Parents and kids from all over Northern Colorado drove to the venue in full costume and stayed comfortably in their vehicles for the entire duration of the event keeping it a socially distanced and safe time for everyone involved.
A bright colored numbered paper was placed on the windshield of each car letting booth vendors know how many kids were trick-or-treating from that vehicle. TEF provided bags to hang on the mirrors on each side of the vehicle to help keep up the flow of the event. Some came in small cars with one or two children but others found it best to bring large vans packed full of trick- or-treaters. Smiling parents, kids, volunteers, and booth vendors was one of the many highlights of this event. The sun was out and smiling with everyone as they all celebrated the community and had fun dressing up and snacking on sweets! We were so fortunate to have fantastic Fall weather!  A HUGE thank you to all of the wonderful sponsors and booth vendors! This could not have happened this without your generosity and holiday spirit! Our supporters: Center for Advanced Dentistry, UCHealth, Aims Community College, Bank of Colorado, Foothills Credit Union, Perch Real Estate Loveland + South Lifestyle, Xfinity, No DUI Larimer, Toothzone, Tutoring Excellence Loveland, Conduct All Electric, Scheels, , Ascend Orthodontics, My Big Day LLC, Family Promise of Larimer County, Advance America, NOCO Style, Macaroni Kid Loveland CO, Loveland & South Magazine and Janice Ververs Remax Alliance Thank you also to Thompson School District, Loveland Barricade and Golf-N-Fun Carts for helping provide a venue and all the necessary means that it takes to get hundreds of vehicles safely through!  Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken |
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My Big Day Company LLC 2006-2023 www.MyBigDayCompany.com
970-613-1455 or 303-886-3068 EMAIL US
We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
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