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MBD Marketing & Events has proudly supported the No DUI Larimer initiative through marketing services for 3 years. The statistics don't lie. We have an issue in Northern Colorado and we are determined to help shed light on it and to support Partners in their efforts to encourage Larimer residents to "Make the Call."  The No DUI Larimer coalition and campaign was born out of the need to address the problem of impaired driving in our community. The goal is to prevent driving under the influence of alcohol or other substances by increasing community responsibility for safe and responsible driving. Our campaign is encouraging the public to “Make the Call” to end impaired driving in our community. Make the Call to get a safe ride home. Make the Call about whether you should get behind the wheel, and Make the Call to report suspected impaired drivers. Driving under the influence IS an emergency–please call 911 if you see someone you suspect is driving impaired. Areas of focus for this group include:
Every day, almost 30 people in the United States die in drunk-driving crashes, that’s one person every 50 minutes. In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change.  In 2020 roughly 65% of drivers arrested for a DUI tested positive for at least one drug (including alcohol) and 25.3% for two or more drugs. 25% of Larimer County adults reported binge drinking in the past month. This is higher than the state (18%) and national (16%) average. Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening.  Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening. Thanks for doing your part. MORE INFORMATION ABOUT THIS INITIATIVE: Partners, who absorbed this project from the former nonprofit, Team Wellness & Prevention, is the lead agency on this five-year project which is now in its fourth year. Partners has engaged a steering committee, and named the project NO DUI LARIMER. Want to receive information on No DUI Larimer? Please email Shayna Kefalas, Program Director skefalas@poweredbypartners.org (970) 484-7123  Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us MBD Marketing & Events is honored to work with a growing number of nonprofit clients. Our marketing team recently began a second year of work for the state-sponsored No DUI Larimer initiative, a branch of our local nonprofit client Partners.  No DUI Larimer aims to keep impaired drivers off northern Colorado roads. Fatal alcohol and drug-caused crashes increased 22% between 2020 and 2021, making this mission more important than ever. In Larimer County, alcohol, marijuana, and other drugs are of great concern when it comes to impaired driving. Colorado past month marijuana use for ages 12 and older is ranked 3rd in the nation and is 85 percent higher than the national average. Larimer County is home to Fort Collins’ Colorado State University, a university with a large student population – one of the reasons rates of alcohol abuse and DUI are higher than in neighboring counties.  No DUI Larimer’s call to action, “Make the Call,” is multifaceted. The program encourages the public to Make the Call for a sober ride home, to Make the Call about whether they should get behind the wheel, and to Make the Call to 911 to report suspected impaired drivers. No DUI Larimer engages the community through print, online, and television advertisements, as well as through social media with Instagram, Facebook, and Pinterest accounts. No DUI Larimer collaborates with government agencies, local law enforcement, emergency medical services (such as Thompson Valley EMS), and the Colorado Department of Transportation to deliver effective messaging and community education. Driving Under the Infuence (DUI) charges in Colorado may come with fines, jail time, community service, education requirements, and license suspension or revocation. Of course, the greatest consequence of impaired driving is loss of life. No DUI Larimer needs your help to stop impaired driving before it happens, and when it’s happening. Visit No DUI Larimer online to learn more about the program, and share what you learn with your family and friends. When everyone does their part, we can overcome impaired driving in Larimer County.  MBD Marketing & Events has been proud to be supporting the No DUI Larimer initiative. Part of our marketing campaign includes education. At No DUI Larimer, we talk a lot about the safety implications of impaired driving. But there are legal implications as well. Deciding to Make the Call instead of driving impaired can save not just your life, but also time, money, and your license.  Read on for an overview of Colorado’s DUI/DWAI laws and penalties. Colorado DUI/DWAI Laws DUI/DWAI in Colorado In Colorado, you are considered to be Driving Under the Influence (DUI) with a blood or breath alcohol content of 0.08% or higher. You can still be charged with a DUI if your test result comes back below 0.08%. You will be charged with a DUI if you refuse to submit to a chemical test while showing signs of intoxication or of being under the influence of drugs, including marijuana. Although Colorado uses Driving While Ability Impaired (DWAI) language during sentencing, there is no difference in the statute (law) itself. DUI laws in Colorado cover impairment due to alcohol, drugs, or any combination of the two. First Offense DUI
Second Offense DUI
Third Offense DUI
Fourth Offense DUI
Persistent Drunk Driver/Aggravated DUI
First Offense DWAI
Second Offense DWAI
Third Offense DWAI
Fourth Offense DWAI
How many points will cost you your license? Adult Drivers (21 and older)
Minor Drivers 18-20 Years Old
Minor Drivers Under 18
Colorado’s Chargeable BAC Level In Colorado, the “legal limit” for drinking and driving is a BAC of 0.08%. It is important to note, however, that alcohol affects people differently, and a BAC of 0.05% may be enough to cause impairment. Therefore, if you show signs of driving under the influence and/or cause an accident, and your BAC is 0.05% or higher, it is a permissible inference that you drove under the influence of alcohol, and you can be charged. Providing Alcohol to a Minor In Colorado, people who “sell, serve, give away, dispose of, exchange, or deliver or permit the sale, serving, giving, or procuring of any alcohol beverage to or for any person under the age of twenty-one years” can be charged with a Class 2 misdemeanor. This conviction can include a prison sentence in a county jail of at least three months and up to one year. Fines range from $250 to $1,000. Avoid penalties and save your life – or another’s – by always Making the Call. Follow No DUI Larimer on Facebook for tips and updates from us and our partners.  “Level Up” is the buzz phrase for Larimer County’s bars and restaurants. The Level Up program allows county businesses to operate one level below the county’s current COVID safety level.  So what does that mean, exactly? If Larimer County as a whole is at level Yellow (Concern), as it is currently, approved Level Up businesses can operate one level below – in this example, level Blue (Caution). Higher levels come with stricter requirements, but businesses that have been approved can operate with fewer restrictions. Achieving Level Up status requires a lot from businesses. Bars and restaurants participating in the program must:
 Bars and restaurants currently operating at level Blue must adhere to the following guidelines:
Thank you to our RAR members for continuing to keep our NoCo community safe! For a full list of Level Up bars and restaurants in Larimer County, visit https://nocorecovers.com/level-up-certified-businesses/.  My Big Day has been privileged to be working on a DUI campaign funded by a Colorado state grant, through Partners and their incredible efforts in the area of prevention education. The initiative is called No DUI Larimer.  Our primary goal at No DUI Larimer is to reduce the number of driving-under-the-influence crashes in our county by encouraging everyone to “Make the Call” to report drunk drivers. Did you know that it is not only acceptable to call 911 if you suspect a drunk driver, but that it is the best way to get an officer to the area quickly? Driving under the influence is an emergency. Each day in the United States, people drive drunk more than 300,000 times, but only 2,800 are arrested. Calling to report drunk drivers increases the chances that they will be caught, making our roads safer. Follow this easy 3-step guide to report a drunk driver:
It’s that easy! So, Make the Call – for yourself, for your friends, for your family, and for your fellow NoCo residents.  Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken After months of planning and research, the Steering Committee for No DUI Larimer has launched their formal marketing campaign with the help of My Big Day Marketing & Events. The campaign titled, "Make the Call" urges community members of all demographics to make the call to do the right thing, in whatever scenario they find themselves in. Make the call to 9-1-1 if you see someone swerving on the road. Make the call for a ride share if you or a loved one has had too much to drink. Make the call to wait longer before you drive after consuming something that will alter your decision making.  Every day, almost 30 people in the United States die in drunk-driving crashes, that’s one person every 50 minutes. In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change.  According to a 2020 survey put out by MADD, 1 out of 8 adults admitted to having driven after they had used cannabis. The organization said that 76% of those surveyed believe more people will begin driving while high as marijuana continues to be legalized for recreational use by states. Based on recent reported data from Colorado liquor stores, sales are spiking at up to a 75% increase on average across the state. Some liquor stores are reporting up to a 300% increase in sales when comparing 2019 to 2020. Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening. Thank you for doing your part. Please join us in sharing these important messages on social media. Instagram: https://www.instagram.com/noduilarimer/ Facebook: https://www.facebook.com/NoDUILarimer/ Want to receive information on No DUI Larimer? Please email Vanessa Lewis, Resource Development Director at vlewis@poweredbypartners.org  Contact My Big Day Marketing & Events Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken  Did you know NoCo’s farmers’ markets are still open this summer with social distancing measures in place? We’ve compiled a list of locations, times, and other details for you! If you are at increased risk for Covid-19, or live with someone who is, the Loveland Farmers’ Market even offers curbside pickup.  NOCO Virtual Farmers’ Market
 Fort Collins Farmers’ Market
10 a.m. - 2 p.m.
10 a.m. - 2 p.m.
9 a.m. - 1 p.m.
 Larimer County Farmers’ Market
Drake Road Farmers’ Market - now operated by Fort Collins Farmers’ Market (see above) Greeley Farmers’ Market
Loveland Farmers’ Market *curbside pickup available
 Contact My Big Day Marketing & Events Phone: 970-613-1455 or 303-886-3068 Email Us As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken  **** For Immediate Release****
Press Release Contact: Christine Forster April 29, 2020 970-613-1455 Larimer County Launches NO DUI LARIMER Project NORTHERN COLORADO – April 29, 2020 Larimer County is one of only three communities in Colorado who has been awarded funds from The Colorado Office of Behavioral Health Persistent Drunk Driving and Law Enforcement Assistance Fund grants. The goal is to prevent driving under the influence of alcohol or other substances by increasing community responsibility for safe and responsible driving. Partners Mentoring Youth, who absorbed this, among other work, from the former non-profit, Team Wellness & Prevention, is the lead agency on this five year project which is now in its third year. Partners has engaged a steering committee, and named the project NO DUI LARIMER. According to Heather Vesgaard, Executive Director of Partners, “This project aligns with our organizations commitment to promoting positive decisions and a safe and well community. Effective work in this arena will benefit youth and adults alike. We are excited to be working with such a broad group of community members to guide and direct this county-wide project. No DUI Larimer’s steering committee has representatives serving from a broad base of interested parties including; The Larimer County Sheriff’s Office, City of Loveland PD, UCHealth, City of Fort Collins PD, Colorado State Patrol, My Big Day Marketing & Events, Bullfrog Liquors, Mulberry Max Liquors, Health District of Northern Larimer County, Omni Institute, Peer Assistance Services, Partners Mentoring Youth, CSU Police Department, CSU College of Health & Human Sciences, Data Action Change, Responsible Association of Retailers, Smokey’s 420, and Larimer County Dept. of Health & Environment. Areas of focus for this group include:
In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change. Project contact: Heather Vesgaard heatherv@partnersmentoringyouth.org Media contact: Vanessa Lewis vanessal@partnersmentoringyouth.org -XXX- |
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We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
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