- by Tiffany Dinsmore
With another year ending, the fall and winter festivities are beginning! As always Halloween is kicking off our holiday season! Although there are a lot more events being held this year people are still being cautious and most events are being held outside. Christine Forster with My Big Day Events and Marketing along with Thompson Education Foundation created a way to celebrate Halloween in a safe and easy way with NoCo’s Greatest Drive Thru Trick-or-Treat Experience. It was a huge success for 2020 and they are hoping for another successful event at the end of the October!
I have asked Christine to answer a series of questions to help give some insight on the second year of this event!
How long have you been working with TEF?
MBD has been working with Thompson Education Foundation for a couple years now. Although Christine and Kim go way back.
"We met 17 years ago volunteering for the Downtown Loveland Association."
What was your creative process when creating the Drive Thru Trick-or-Treat Event last year?
"The idea came about quickly and naturally, but when developing the concept, it was crucial to us that we evaluate who all may benefit from partnering with an event such as this, where might the drive-thru traffic be most appreciated, etc. We reached out to other entities to inform them of our concept and to invite others to join in to give families a safe Halloween."
The event must have been a success to do it again this year, what are the fundraising goals for 2021?
"When we initially created this, we didn't have a fundraising goal. We wanted to cover expenses of course - but a safe trick-or-treating option for local families was our biggest goal. We were thrilled by the number of sponsors who supported the event last year and have already seen great response this year!"
Is there a particular moment or memory from 2020’s event that stands out to you?
"Being on the back end of management for the event, watching hundreds of tickets get snagged up in minutes was a real Ticketmaster moment. To know that we had 3,000 people attend the event and thousands more on the waiting list is our top memory for 2020."
Where is the event located this year and how will it be different from the 2020 event?
"This year we are taking advantage of the generous access we have to the Thompson School District Administration building. This allows for plenty of space for booths, vendor parking, volunteer parking, regulated entrance/exit flow, and indoor facilities for our staff and volunteers.
The event itself will be the same, with the exception of limitations by county and state. Last year we were limited to the number of people we could have 'gather' at an outdoor event, so our booths could only host 2 workers, and we had to limit volunteers and number of cars in attendance by timed interval."
What is the biggest challenge that you are facing with putting this event together?
"As with any outdoor event, one challenge can be weather. There is always a chance for snow at the end of October. This event will happen rain, shine, or snow. It will only cancel should there be an absolute blizzard.
Also, as with any event right now, we are still dealing with a global pandemic. MBD has planned enough events during the pandemic to have plans and processes in place to offer guests, staff and volunteers a safe experience!"
The drive-thru trick-or-treat experience is just $5 per vehicle (no campers or busses).
All guests will sign up for a 30 min window of time to arrive. All tickets will need to be purchased online in advance.
Booths are available for businesses, non-profits and schools (and each booth comes with 1 free guaranteed entrance to the event).
Thank you Christine for inventing such a unique Halloween experience!
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