Color Psychology is the study of how colors affect perceptions and behaviors. It is something important to consider when creating branded assets and audience reaction and reach. Color psychology can have a profound impact on your brand recognition, marketing campaigns, and overall message consistency. Most successful companies use consistent color combos in their branding and messaging strategies. Choosing the right colors for your brand or rebrand is essential. Your brand colors help produce a mood, feeling, and personality for your company, services, and products. The right brand colors will differentiate your brand from the sea of other businesses that your audience interacts with. When picking the right color for your brand, research has found that predicting consumer reaction to color appropriateness is far more important than the actual color itself. How Colors Influence Your Audience Color has always been something that appeals to the human visual senses. Countless marketing studies have shown that particular colors have certain effects on consumers. For example, some colors stimulate areas of the brain that promote excitement (red), while others provide a sense of tranquility (blue). Businesses can harness these color-influenced feelings in their marketing and branding. Check out this infographic on Color Influence: Your customers are bombarded with different images, colors, and brands every day. The colors you choose for your brand and your marketing campaigns (email marketing in particular) can help you stand out. Content created with color in mind can help your audience see exactly what you want to see and feel exactly what you want them to feel. The color combos and styling also has an effect on whether your content is readable or usable (think white fonts on a dark background). The wrong colors can have a profoundly negative effect on your message. Choosing the Right Colors for Your Brand Here are some pro tips when considering colors to represent your brand:
Consider contrast when choosing the colors for your branding and messaging.
Other things to consider when choosing your audience:
By Sarah Biekert, MBD Coordinator & Punctuation Prodigy As your Northern Colorado event experts, we get countless requests for recommendations on where to host company parties, conferences, in-person meetings, seasonal events, and anniversary celebrations. We’ve rounded up 10 unique northern Colorado corporate event venues for your next conference or celebration. Company celebrations and team-building sessions can happen any time of year, regardless of the season, and boost employee morale. We love these unique venues for small groups, big crowds, intimate gatherings, large-scale demonstrations, and everything in between. FORT COLLINS VENUES Edwards House 402 W Mountain Ave. Fort Collins, CO 80521 Contact: guestservices@edwardshouse.com, (970) 493-9191 The Edwards House has two indoor conference rooms and an outdoor meeting space with amenities including complimentary wi-fi, whiteboards, easels, refreshments, and more.
LOVELAND The Cleveland Room/Desk Chair 201 E 4th St. Loveland, CO 80537 Contact: theclevelandroom@deskchairworkspace.com, 970-462-9464 Desk Chair houses three corporate event spaces, including the Cleveland Room, Exchange, and Rooftop. The Exchange conference room seats up to 18 people, with flexible $75/hour a la carte pricing. Rental includes comprehensive A/V equipment. The Cleveland Room is a full-service rental that seats up to 140, and the Rooftop seats up to 70 for corporate functions.
While you are planning your next big event, consider asking our friends at mobile bar On The Rocks Co. about drink service for your next corporate event, complete with our very own My Big Day TIPS-certified bartenders! Read more about how On The Rocks can benefit your business here. Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
Christmas Parties Gone Wrong; All Work and No Play...Celebrating the Holidays with your Work Crew
By Carrie Stadtmueller, Content Conductor There are many types of Christmas traditions out there, but none perhaps as steeped and as important as planning the PERFECT holiday office party! The perfect office party is just the right blend of structure and professionalism with just enough of a relaxed atmosphere where people can cut loose enough with some fun and slight indulgences. A time to celebrate a year of accomplishments! We’ve helped many companies and businesses plan perfect celebrations with class and flair. And, it’s always great for our clients to know that they have an extra set of eyes and hands on site to help should things get out of hand - or slightly out of control. How can things get out of control, you might ask? Well, anytime you mix good food, good drink, good music, and good fun – you run the risk of things getting out of control. Take these examples for instance:
Best of the Christmas Parties - The Office
The Office has great examples for what “not to do” on so many occasions. This compilation of their holiday parties is a gold mine! But, there is one rule that really sticks out in this… Holiday Party Tip: Don’t drink too much! If your employer is offering you a drink and you don’t mind - accept, but watch and limit yourself! If there is one place you cannot afford to lose your senses, it is at an event that is hosted by your boss and attended by your coworkers. You do not want to be the talk around the watercooler the next Monday! Best advice - probably stick to a two drink maximum. This will allow you to enjoy yourself without having to pay for it later!
When you choose to celebrate appropriately, your office holiday party can be a great way to build strong team ties and camaraderie and celebrate a year of accomplishments or milestones. Follow these tips to have a great time!
-Your MBD Event Planning Team
Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken After over 20 years in the industry, we have noticed a trend... coaching is a vital ingredient to success. MBD Marketing & Events was thrilled when we met Katie. Her years of experience and incredible education is both a benefit to our team and to our clients. Katie works with clients both privately, and as part of overall service packages with MBD. Please inquire to learn more!
Meet Coach Katie Katie has over 10 years of experience working with non-profits, for-profits and government agencies to create and support teams that focus on the whole person to achieve the highest results. She strategically approaches problems with a focus on solution-based ideas that fix the true problem not simply create another short-term solution. She brings this approach to her coaching by creating an environment for clients to bring their whole selves and their deepest desires for the life they want, while asking bold questions, listening deeply, and supporting compassionately. She truly wants clients to live the adventure that is their life. Katie has her master’s degree in organizational leadership and is obtaining her certification in professional coaching. Contact MBD Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken ![]() Defining company values is an important part of any company’s business or branding strategy. Company values are often integrated into a company’s mission statement, a formal summary of the aims and values of a company or organization. Visible mission statements benefit a business in multiple ways: They give companies a solid foundation that guides future business activities, and they resonate with customers who share the company’s values. My Big Day has always valued community, creativity, and making memories for our clients. In recent years, My Big Day has expanded our services to include full-service marketing options and year-long event management contracts for other companies and nonprofits. Our company is now in the process of expanding and refining our mission statement with input from all members of our team. We’d like to share with our readers the process of creating a mission statement and the importance of values, as well as some specifics from our journey through this process. Defining your company’s core values is one of the most effective first steps in developing a mission statement. As an employer, you can ask yourself why your business exists and what you believe it provides to others. It’s important to also reach out to employees for input. Ask employees what they like about working for your company, what they think is most important about the company, and what difference it makes in your community. Some examples of the statements our company received from employees are: “My Big Day is contributing to the positive environment we have created for ourselves as employees, and in turn for all of our clients,” and, “I think there is a mentality [in the company] that melds professionalism with play in a unique way that allows all of the work we do for fun.”
For a company with high employee engagement and morale, values should line up naturally. My Big Day collected keywords and employee statements with a series of emailed questions from our company coach, Katie Beaubian, who sums up the importance of company values: “Core values of a business are the values that are incorporated into everything we do – from how we show up to events, to what clients we work with to how we interact with each other as a team.” My Big Day is proud of our company values and the way they translate into not just the professional execution of our work, but into community outreach and employee and client satisfaction. Contact My Big Day Marketing & Events
Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken The Christmas spirit was extended into early January with Blue’s holiday party, built around the storyline from the classic holiday tale - A Christmas Story! Guests were transported back to a simpler time with specialized photobooth backdrops, food, and decor reminiscent of Ralphie’s childhood home in the 1950’s. The Marriott Fort Collins hosted us again and tables were decorated with kitchen colanders in honor of Mother Parker’s holiday culinary feats, Red Ryder BB guns, and of course, the famous “Fragile” Leg Lamps. The only thing missing was a bar serving large glasses of Ovaltine! (Note - there were three open bars for the guests to imbibe from!) The evening was full of fellowship between all the various bank branches, company recognitions and awards, and of course dancing! Music and emceeing was provided by our favorite entertainer - DJ Kaaos! Activities also included a costume contest, and door prize drawings for all of the table centerpieces. Blue Federal Credit Union is one of our favorite clients to work with, and we were once again pleased to be part of the planning for their always fun company holiday party! If you’ve liked what you’ve seen and heard here - consider using our team to plan your next corporate function, retreat, or party! Contact My Big Day
"Dream Big, Live Big. For Life's Events!" Original Ideas, superior strategies, your own private party planner. ~Event Planning, Coordination & Management~ My Big Day llc Phone: 970-613-1455 or 303-886-3068 Email Us Located in Loveland, CO As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
Contact My Big Day
Have Fun. Be Young. Let us know how we can help. Original Ideas, superior strategies, your own private party planner. ~Event Planning, Coordination & Management~ My Big Day llc Phone: 970-613-1455 or 303-886-3068 Email Us Located in Loveland, CO As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken While most event planners have a 'busy season,' My Big Day specializes in MANY kinds of events- not just weddings. For this reason, our next busy season is right around the corner! HOLIDAY SEASON! Over the holidays we help host engagement parties, our community event, "The Loveland Valentine's Day Group Wedding," and of course, Holiday Parties! Below are some great places to host your next company holiday party!
Out of town, but worth the drive...
Don't forget to give us a call if you need help with planning! Contact My Big Day
Have Fun. Be Young. Let us know how we can help. Original Ideas, superior strategies, your own private party planner. ~Event Planning, Coordination & Management~ My Big Day llc Phone: 970-613-1455 or 303-886-3068 Email Us Located in Loveland, CO As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken Tips for Cancelling Your Big Day (Parties, Corporate events, Weddings, Meetings, Retreats, etc.)10/9/2017
Tips for Cancelling Your Big Day (Parties, Corporate events, Weddings, Meetings, Retreats, etc.)Having been in the planning business for over 20 years, we've experienced a thing or two when it comes to cancellations. Whether it's an illness, tragedy, weather related issue, or a 'life change'... we know how life can throw you curve-balls. Below is a list our team came up with that EVERY event should use or at the very least consider when planning a large event. Planning in Advance
Post Mortem
Next time - hire an event planner to manage all of the details, plan B's and emergencies! Contact My Big Day Have Fun. Be Young. Let us know how we can help. Original Ideas, superior strategies, your own private party planner. ~Event Planning, Coordination & Management~ My Big Day llc Phone: 970-613-1455 or 303-886-3068 Email Us Located in Loveland, CO As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken After much digging and searching, we are happy to publish our list of Easter Egg Hunt in Northern Colorado! My Big Day, the creators of the NoCo Easter Keg Hunt, love the holidays and love any event with a theme! *Note, please call the owners of the events below to confirm details, since we are not the owners of these hunts. If you have an update to share, or an event to add, please EMAIL US. Bellvue Easter Egg Hunt at Versailles State Park April 8, at 11:00am 3891 Stove Prairie Rd, Bellvue, Colorado The hunt is separated by age categories and involves special door prizes, plus a chance to meet the Easter bunny Berthoud 1st Annual Wingate Easter Egg Hunt 04/15/17 10:00am - 1:00pm 5360 Ronald Regan Blvd Johnstown 80534 Contact: Wingate Loveland Johnstown Phone: 970-578-0966 Cost: FREE Berthoud Easter Block Party Sunday, April 16 at 9 AM - 1 PM 250 Mountain Ave, Berthoud, Colorado 80513 Let's Celebrate Easter! Our parking lot will be turned into a huge party complete with a DJ, pancake breakfast, Hot Diggity Dog lunch, games, bounce house, cotton candy, church service, worship, puppet show, face painting, and more! Boulder Easter Eggstravaganza at Cure Organic Farm April 16 at 12:30pm 7450 Valmont Road http://www.cureorganicfarm.com/easteregginfo.htm Registrations must be secured in advance as this event sells out each year. Register on website. Cost: Adult Easter Egg Hunt & Lunch - $45 (per person, age 11 and above) and Child Hunt & Lunch - $25 (Per child age 10 and under) Pearl Street Easter Egg Hunt April 15 at 10:00am-12:00pm 1300 Block of Pearl https://www.boulderdowntown.com/do/pearl-street-easter-egg-hunt The event will take place in front of the Court House in the grassy areaFree event- bring your own basket For ages toddlers through fifth grade. Erie Erie United Methodist Church Easter Egg Hunt April 8 at 10:30am, the egg hunt starts at 11:00am Located at Coal Miner Park: 470 Cheesman Street, Erie, CO 80516 Bring your camera for pictures with the Easter Bunny! Estes Park Breakfast with the Easter Bunny - April 8 Breakfast: 8:30am-10am Egg Hunt: 10am Presbyterian Community Church of the Rockies, 1700 Brodie Avenue, Estes Park, CO https://www.colorado.gov/evrpd/event/breakfast-easter-bunny Families and kids of all ages are welcome Cost: free for children 3 years or younger; $5 per plate per persons 4 years old or older; $20 for a family of four or more Meet and get a photo with the Easter Bunny, enjoy an all you can eat pancake breakfast, then the egg hunt will take place! 21+ Costume Easter Dinner and Egg Hunt The American Legion April 14, 2017 Location: 850 N. St. Vrain, Estes Park Phone: (970) 586-6118 http://estespost119.org/ Time: 5:00 PM
Contact My Big Day Have Fun. Be Young. Let us know how we can help. Original Ideas, superior strategies, your own private party planner. My Big Day llc Phone: 970-613-1455 or 303-886-3068 Email Us Located in Loveland, CO As event planners, we serve the entire Front Range; Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken Our Events have been featured in the following
|
Search our blog
About MBD
Making Business Personal. We pride ourselves on giving you something to look forward to. We are a connected collective of creatives - owned an operated by outstanding women. Want More?Never miss an event or opportunity. Sign up for our newsletter!
Disclosure: *All content produced by My Big Day; DBA Big Deal Company, including websites, are the property of My Big Day LLC and protected by U.S. and international copyright laws. You may not copy, reproduce, distribute, transmit, modify, create derivative works, or in any other way exploit any part of our materials without the prior written permission from My Big Day LLC. Search Categories
All
Monthly Archives
April 2023
|