MBD Marketing & Events has proudly supported the No DUI Larimer initiative through marketing services for 3 years. The statistics don't lie. We have an issue in Northern Colorado and we are determined to help shed light on it and to support Partners in their efforts to encourage Larimer residents to "Make the Call." The No DUI Larimer coalition and campaign was born out of the need to address the problem of impaired driving in our community. The goal is to prevent driving under the influence of alcohol or other substances by increasing community responsibility for safe and responsible driving. Our campaign is encouraging the public to “Make the Call” to end impaired driving in our community. Make the Call to get a safe ride home. Make the Call about whether you should get behind the wheel, and Make the Call to report suspected impaired drivers. Driving under the influence IS an emergency–please call 911 if you see someone you suspect is driving impaired. Areas of focus for this group include:
Every day, almost 30 people in the United States die in drunk-driving crashes, that’s one person every 50 minutes. In 2019 more than 8,500 people were arrested for driving under the influence in Colorado. A needs assessment completed in October 2018 found that DUI/DWAI offenses are a significant issue in Larimer County due to a number of factors on which the dedicated members of the steering committee will focus through education, outreach, and policy change. In 2020 roughly 65% of drivers arrested for a DUI tested positive for at least one drug (including alcohol) and 25.3% for two or more drugs. 25% of Larimer County adults reported binge drinking in the past month. This is higher than the state (18%) and national (16%) average. Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening. Ending impaired driving is a joint effort between law enforcement, government agencies, alcohol and cannabis retailers, local nonprofits, and the community. We need your help to stop impaired driving before it happens, and when it’s happening. Thanks for doing your part. MORE INFORMATION ABOUT THIS INITIATIVE: Partners, who absorbed this project from the former nonprofit, Team Wellness & Prevention, is the lead agency on this five-year project which is now in its fourth year. Partners has engaged a steering committee, and named the project NO DUI LARIMER. Want to receive information on No DUI Larimer? Please email Shayna Kefalas, Program Director skefalas@poweredbypartners.org (970) 484-7123 Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Our mission at My Big Day Marketing & Events is to bring highly curated and collaborative events and business strategies to Northern Colorado. We support businesses, nonprofits, and individuals in the growth of their ideas, events, and marketing strategies. In other words - Community is a BIG DEAL to our company. Giving back is just one way we live out our mission every day. This past year, My Big Day Marketing & Events donated $120,980 in Marketing & Event services to Northern Colorado nonprofit organizations. We value the work that they do and want to make it easier for them to succeed. Please consider joining us and finding a nonprofit that you believe in as part of your year-end charitable giving! It's the perfect time to offer financial support to the organizations and nonprofits that do the good work you believe in. Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us Running a small business is hard work! Small business owners tend to wear many hats: project manager, logistics manager, operations manager, human resources department, and often times, marketing manager. That is a lot to maintain and control! Marketing mistakes and pitfalls often occur due to the fact that so many small business owners aren’t confident in their marketing skills and they are simply just spread too thin. Marketing mistakes won’t necessarily ruin your business, but they do sometimes cost time and money. The My Big Day Marketing & Events team recently pulled together a list of common marketing mistakes that we have noticed clients and potential clients make. Our team has over 127 years of marketing experience - we’ve seen it all! Hopefully this list will help your small business avoid or correct potentially costly mistakes. Outdated Website Your website is your most valuable marketing asset. It is the key to reaching all of those searching potential customers. It is oftentimes the channel that delivers your company’s first impression to potential customers. 97% of consumers search online for products and services. A missing or outdated website can have a detrimental effect on your ability to do good business. Creating and maintaining a website isn’t hard or even expensive. There are a variety of easy-to-use website builders that are affordable - Wix, Weebly, Squarespace - are all user-friendly for even the most tech-fearing person. Neglecting Data If you don’t track the results of marketing campaigns, website traffic, or social media data, you never get a solid idea of what actually works. Not tracking goals, conversions, click-through rates, or engagement is like throwing something “against the wall” and hoping that something sticks - a sometimes costly mistake. There is no way to learn from your mistakes when you neglect to track. There is no way to improve. My Big Day Marketing & Events suggests building a strategy that includes campaigns with goals, milestones, defined messaging, targeted channels, and data collection. We suggest tracking website metrics, including the number of sessions, users, pageviews, top pages, traffic sources (which social media channels or ads bring your website the most visitors), visitor demographics, and conversions. When you collect this data, you’ll be able to track where to spend your time and money for campaign promotions. You’ll also learn a lot about your audience and customer base. My Big Day Marketing & Events tracks these metrics quarterly for all of our clients. This data helps us shape and adjust our marketing messaging. You don’t have a clear idea of who your audience is Your audience is the people you want to purchase your service or product - those that are buying your solution to their problem. Sometimes the audience we want can blind us to the customers we actually have. No matter how great your messaging, logo, or campaigns are - if you don’t really know your audience, your message will miss the mark. Some small business owners try to avoid this problem by targeting the masses (remember before we mentioned throwing something against the wall in hopes that it will stick???). This is a sure way to drive up marketing costs and see very little on your ROI. My Big Day Marketing & Events helps small businesses study and get to know their customers and target audiences. We help companies segment their customer base, allowing tailored messaging to reach the right people at the right time. Wasting time on social media by not following the 80/20 rule The 80/20 rule is a standard in social media marketing - 80% of social media posts should provide useful information to your audience (educating, entertaining, and offering solutions), 20% explicitly promote your business. People do not engage on social media to watch advertisements. They scroll through their timelines and feeds to connect with others, to be entertained, to learn, and to be inspired. Your social media strategy should reflect that. Also, when you provide helpful content for your audience, you are establishing yourself and your company as an authority on the matter. It builds trust. My Big Day Marketing & Events will often create posts and blogs that provide links to helpful articles or videos, industry insights, inspirational quotes and images, timely articles, and uplifting stories. These are peppered in with posts that promote our clients’ businesses and events. All of this is created to draw your customers in and engage them around your mission and business. No strategy or plan All of the previously mentioned mistakes could be avoided with one simple solution - having a strategy and plan. Failing to plan usually leads to a high rate of failure. Every client, event, and campaign is unique. My Big Day Marketing & Events works with each client to build a marketing strategy that works for their specific needs and goals. Our typical marketing strategy is built around these 7 steps:
Failing to see marketing as a business investment Expenses are something you buy and are often cut or curbed during tight economic times. Investments deliver future value. The entire purpose of marketing is to drive leads into future and long-time customers. When you treat marketing as an expense, your ability to find future leads, customers, and company ambassadors is greatly diminished. Marketing should be viewed as a business investment. Marketing will help drive growth and new opportunities when your company needs it the most. My Big Day Marketing & Events helps coach clients to avoid these common mistakes. We work to help small businesses create effective, scalable, and brand-building marketing campaigns that really work. We specialize in marketing, advertising, social media strategy & management, website design & maintenance, and event marketing. We have the time and expertise to help support small business goals and growth. If you would like help with your marketing goals and strategy, reach out for a one-on-one consultation. We will help you avoid these mistakes and find success! Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events *** Bringing Joy to the Job *** Phone: 970-613-1455 or 303-886-3068 Email Us
Whether you're throwing a high-end fundraising event, a luxury client appreciation party or just want to provide a simple thank you to your employees, here are a few gifts ideas that are sure to be a hit with any size budget.
​Download our free printable below!
Free Printable: 10 Thank You Gift Ideas
There is planning events.... and there is PLANNING EVENTS! This community event is a massive undertaking that takes nearly the entire year to plan! Our friends at Habitat for Humanity of the St. Vrain have enlisted MBD for the past 2 years to assist with this event they inherited. In it's 56th year of tradition in Longmont, this experience did not disappoint! 4 homes, countless vendors, over 100 volunteers, Habitat staff, and an army of event planners..... the community was able to enjoy shopping and home tour delight! MBD provided event planning guidance, onsite event managers, and event marketing. Learn more about this spectacular tradition in Longmont HERE.
CORPORATE HOLIDAY PARTY PLANNING TIMELINE
TIPS FROM MBD MARKETING & EVENTS Around this time of year we feel the last minute hustle from businesses and they try to scramble with planning the company holiday party. It doesn't have to be stressful. MBD has put together a tip sheet on how to time out your holiday party planning so you don't have to feel the stress and can simply enjoy the season. ​And of course, having planned countless holiday parties and having incredible vendor relationships - MBD could plan it all for you and give your company an amazing experience! Download our tip sheet below and keep on hand!
Book the Northern Colorado experts at My Big Day Marketing & Events. We take on the behind-the-scenes stress, so you can enjoy your event.
For business and private event tips and ideas, follow My Big Day on Facebook, Instagram, and Pinterest.
Making Business Personal
As a connected collective of experts, My Big Day specializes in creativity. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! My Big Day makes business personal by bringing JOY to the job in everything we do. ​ As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events ​​ ***Bringing Joy to the Job*** Phone: 970-613-1455 or 303-886-3068 Email Us What is a corporate recipe for success when it comes to building healthy and successful professional (workplace) relationships? A sprinkling of a positive company culture that promotes interaction and connection between coworkers. How do employers promote these connections? Easily through team-building activities and exercises. Team building exercises or activities are games, meetings, experiences and events that are designed to motivate group members to get to know and respect each other - often times on a different level that what they are used to in the office. While often silly or far from “work-related”, team-building exercises are activities that are thoughtfully designed to encourage teamwork. They produce a variety of benefits, including - thoughtful communication between participants (coworkers), motivation to try new approaches to problem solving, creative thinking, and building trust. The 5 main types of corporate team-building Ultimately, the activities you choose to focus on depend on your goals. Some experiences are strictly designed to foster relationship building, while others focus more on developing specific skills. There are 5 main types of team-building:
Icebreakers Quick games and icebreaker activities are a great way to kick-off a professional gathering. They are often used to motivate employees to participate. Some easy meeting icebreakers are:
Communication Activities that focus on healthy and thoughtful communication patterns are a great way to develop strong communication skills in a low-risk environment.
My Big Day Marketing & Events has developed a variety of scavenger hunts for corporate clients – some focusing on the communication part, some focusing on fun.
Problem Solving Activities that focus on creative problem solving often lead to better results in the workplace. Escape Rooms could again be used to hone these skills, but here are a few other activities that will help your group find creative solutions to challenges:
Creative Thinking Encouraging creativity in play often translates to success in the board room!
Employee Bonding Happy people produce good work! You can encourage relationship building outside of the office with these suggestions:
My Big Day Marketing and Events has a team of professional planners and facilitators who can help you plan engaging activities for your team. We can develop an itinerary that will help you reach your team-bonding goals, which in turn will help you find success - both in and out of the office! For more inspiration, you can check out these curated Pinterest Boards dedicated to Company Retreats and Adult Party Games. You can also follow us on Facebook, Instagram, and LinkedIn for updates and tips. Small Business. Big Impact.
As a connected collective of experts, My Big Day specializes in the creative touches so many marketing campaigns & events these days are lacking. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! Allow us to WOW you and your guests! As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken We love our events, and they will always be part of our business, but we are also passionate about providing outstanding marketing services for our clients. As a team, we’ve been building the marketing side of our business over the last several years, and we are excited to share with you our updated marketing packages. Each of our new packages is designed around your business goals. We also provide a la carte options to suit your needs and budget. Drumroll, please… Maintenance Package
Small Growth Package
Business Expansion Package
Included in All Packages:
Additional A La Carte Services
MBD Marketing & Events recognizes that not everyone has the budget or know-how to put their business 'out there.’ In a world of thousands of messages and ads being put in front of us every day, it can be difficult for business owners to figure out the best method of marketing without blowing their budget or having to hire additional employees. Grow your small business with My Big Day Marketing & Events, and you’ll have a team behind your brand – on budget. Read more about our business marketing services and contact My Big Day to develop and expand your business. Our talented team of women comes from a variety of educational backgrounds with decades of experience in the marketing, communications, and event planning industries. For all types of event and marketing tips and ideas, follow My Big Day on Facebook and Instagram. Small Business. Big Impact.
As a connected collective of experts, My Big Day specializes in the creative touches so many marketing campaigns & events these days are lacking. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! Allow us to WOW you and your guests! As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken
MBD has been in business for 16 years and we have a team of 14 industry professionals who have learned a ting or two over the years about networking.
What do you NEED to know? Download our free printable!
It’s pretty simple - smart Small Businesses rely on Referral Programs to bring in leads. Referral Programs are effective tools in converting leads and expanding your loyal customer base. What is a Referral Program for Small Business? A referral program is a word-of-mouth marketing strategy that turns your most satisfied customers into brand ambassadors. To simplify - your customers do a lot of your marketing for you! Referral programs let satisfied customers share their brand experience with partners, colleagues, and friends - providing a much larger communication web than your business could do on its own, at a fraction of the cost! The purpose of a referral program is to acquire leads and build credibility. When you ask your customers to consider others who might benefit from your product or service, they will forward leads that are already a good fit for your brand. It means you will spend less time and money on acquiring new customers - these referred clients will come in already with exposure to your business. For many, a Small Business Referral Program produces images of punch-card programs or discount coupons. These are low-budget tools that can produce results, for sure, but even small businesses can expand their reach by collecting and using data and creative communication. How to Start Your Own Referral Program There are a variety of referral program software systems that you can research and utilize in setting up your own referral program. You can also utilize a variety of templates connected to your current CRM that allow you to create a bank of referral request emails, referral follow-up emails, social content about your business, and tools for creating a positive customer experience. That all sounds like a lot of work, but it is actually quite easy. After setting your referral program goals, start by:
Referral Program Examples You can reap great benefits from a strong and well thought out referral program. Offering your customers an official way to spread the word about your business and rewarding them for their efforts is the name of the game! There are many creative ways in which you can launch a successful program:
There are many ways to engage with your current customers to build a quality program that will benefit your bottom line. You can increase your visibility, expand your audience base, and grow closer to your current customers, for a fraction of the cost of paid advertising. Something to consider when creating your business and marketing plans! Small Business. Big Impact.
As a connected collective of experts, My Big Day specializes in the creative touches so many marketing campaigns & events these days are lacking. With superior organization, marketing experience and original ideas, we pull off amazing events and campaigns! Allow us to WOW you and your guests! As purveyors of fun with My Big Day, we support businesses and individuals in the growth of their ideas, events and marketing strategies. Our creative aptitude allows for unique ideas. Our passion for perfection makes every client a priority! Contact MBD Marketing & Events Small Business. Big Impact. Phone: 970-613-1455 or 303-886-3068 Email Us We serve the entire Front Range; Denver, Southern Wyoming, the CO Mountains, and Northern Colorado: Loveland, Fort Collins, Greeley, Windsor, Berthoud, Estes Park, Lyons, Longmont, Boulder, Wellington, Johnstown, Evans, Severance, Timnath, Mead, Frederick, Firestone, Milliken |
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Making Business Personal. We pride ourselves on giving you something to look forward to. We are a connected collective of creatives - owned an operated by outstanding women. Want More?Never miss an event or opportunity. Sign up for our newsletter!
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